Let’s hope that by the time this video goes live that USPS is still around because they are once again on the verge of bankruptcy.
What is Media Mail?
The USPS defines Media Mail as shipping media items containing books, sound recordings, recorded video tapes, printed music, recorded computer-readable media (such as CDs and DVDs).
They are specific to state that comic books do not meet this designation.
Why this designation?
The whole point is that these materials are educational. Which you could argue is almost any book. The USPS wants educational materials to be able to be sent without a prohibitive cost.
It can take up to 10 days (so business days) to mail. If you need to get the book to an influencer right away, use the priority mail system.
You can’t use this to also mail advertisements or cards or other items. So if you plan to mail the book with a bookmark promoting your channel or website. NOPE. That violates this rule. When you do media mail you agree that the the USPS can open and inspect the package, if you violate it they will mail it back to you.
How it can help you as an author
You can save soooo much! To ship this book in a standard manila bubble mailer within the US (where I live,) based on the weight this could be almost $7.00. With Media Mail the price drops to $2.80.
Sending your copy to the library of congress
Sending copies to influencers that you have connected with and who have agreed to read a copy
Sending a copy for reviews
Sending a signed copy to your mom
So, if you have a mailing coming up, be sure to consider this. You do have to tell the person at the post office that you need it to be media mail to get this rate.
What do you think? Have you used Media Mail? Have you run into any issues with it? Post in the comments below to keep the conversation going.
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